PolTREG
PolTREG S.A. is a biotechnology company and a world leader in cell therapies for autoimmune diseases. The brand’s mission is to improve the quality of life of patients and their families, as well as to cooperate with global partners to commercialize innovative medical solutions.
PolTREG
Scope of work
Branding
Logo
Social media
Website
2023
PolTREG
2023
Branding
Logo
Social media
Website
Process
objective
Creating a comprehensive visual identity and functional website, harmonizing with the DNA of the brand - emphasizing its medical character, extensive knowledge and experience, safety of offered therapies, as well as innovation and global development potential.
solution
A visual key in shades of gray and dark green, broken with unobvious purple and dynamic gradients. The use of the circle motif and graphic elements with rounded corners, referring to the cells of the human body. As a supplement, the use of extensive iconography and numerous photographs explaining the content and processes.
effect
A professional and modern image of a fast-growing company, which at the same time evokes a sense of full security of the solutions offered and patient care.
Big idea
Key words
Semantics
RGB: 10 57 64
HEX: #0a3940
RGB: 115 77 255
HEX: #734dff
RGB: 239 244 243
HEX: #eff4f3